Your CRM Doesn't Know What
ARV Means. Ours Does.
DealBase is the AI-powered CRM that replaces your phone system, deal analyzer, email marketing, e-signatures, and KPI dashboard — built by a Marine who started his REI business on a 60-minute lunch break and has since closed deals in 34 states.
$1 for 30 days of full access. Then $200/mo or $650/mo. Cancel anytime.
This Is Costing You Deals Right Now
You already know how to find and close deals. But the tools you're duct-taping together are working against you.
Built on a 60-Minute Lunch Break by a Marine Who Couldn't Use His Phone at Work
Keith Gillispie is a former Marine who built his entire REI business while stationed in Hawaii — the worst time zone on Earth for real estate. He couldn't use his phone during the day. He had 60 minutes at lunch. That was it.
He spent $250,000 on 55 different courses over four and a half years, kept only the pieces that worked, and figured out how to make one hour of input equal a full day of productivity. By year four, he hit $300,000 in net profit — enough to leave the Marines and come home to his family.
Every other "real estate CRM" was just a generic platform with property fields bolted on. So Keith spent over $1 million building DealBase from scratch — not a white-labeled version of Go High Level or Podio or Salesforce. A custom CRM purpose-built for how real estate investors actually work, with the AI and automation baked in from day one.
He's now closed deals in 34 states, raised $10 million in private capital, and built a community of 400+ investors who use this exact system. If he could build a business on a lunch break in Hawaii, imagine what you can do with this platform and a couple hours a day.
Three AI Tools No Other CRM Has
Not chatbot gimmicks. Real AI that pulls property data, estimates repairs, and analyzes deals — so you can move faster with better information.
45 Minutes of Property Research. Done in 9 Seconds.
Enter an address. DealBase AI instantly pulls bedrooms, bathrooms, square footage, year built, lot size, tax assessed value, annual property taxes, last sale price, and construction type — all from public records. No county website tabs. No copy-pasting. No missing data.
- Auto-discovers 12+ property data points from a single address
- Confidence scores tell you how reliable each data point is
- 24-hour intelligent cache — no redundant lookups, no wasted credits
- Works on every property type: SFR, multi-family, commercial, land
Repair Estimates You Can Actually Use in Negotiations
Describe the property condition from your triage call or walkthrough notes. AI generates a room-by-room repair breakdown with cost ranges and confidence scores — giving you a defensible number before you ever set foot on the property.
- Room-by-room cost breakdown from triage data or property notes
- Confidence scores so you know which estimates to trust and which to verify
- Generates in seconds — no waiting on a contractor to walk the property
- Use as a negotiation tool: show sellers exactly where the repair costs come from
Ask It Anything About Your Deal
DealGPT is a custom AI trained on all of REI Automated's training content and three years of Keith's coaching transcripts. It's literally like having Keith Gillispie in your pocket 24/7. It understands deal structures, exit strategies, creative financing, and negotiation — because it was trained on the brain of an investor who's closed deals in 34 states and raised $10M in private capital.
- Analyze deals: "Should I pursue this subject-to at $180k?"
- Draft communications: "Write an offer for 123 Oak St at 72% of ARV"
- Run scenarios: "What's my cash-on-cash if I BRRRR this at 6.5%?"
- Get strategy advice: "Wholesale or fix-and-flip on a property with 40% equity?"
I have a 3/2 in Orlando, ARV is $310k, asking $210k, needs about $35k in repairs. Wholesale or flip?
Based on those numbers, here's the breakdown:
Flip: $310k ARV - $210k - $35k repairs - ~$25k holding/closing = $40k profit
Wholesale: MAO at 70% = $217k - $35k = $182k. At $210k ask, the spread is tight. You'd need to negotiate to ~$175k for a $7k assignment fee.
Recommendation: Flip looks stronger here. The $40k margin gives you cushion even if repairs run 15% over.
One Platform. Six Tools Replaced.
Stop paying for 6 subscriptions that don't share data, don't sync contacts, and cost you deals every time something falls between the cracks.
CRM & Deal Pipeline
Dual pipelines for acquisitions and dispositions. Kanban boards, custom stages, comprehensive contact management, and full property database — not a generic CRM with bolted-on fields.
Phone System & SMS
Built-in phone system in your pipeline. Click-to-call, call recording, AI transcripts, sentiment analysis, and SMS — from the same screen where you manage the deal.
Deal Analysis
AutoDeal Analyzer runs 5 exit strategies in parallel: wholesale, fix & flip, BRRRR, rental hold, and subject-to. ARV, repair estimates, holding costs, and profit projections — no spreadsheet required.
Marketing & Campaigns
Visual drag-and-drop campaign builder with email nodes, SMS nodes, wait timers, conditional branching, and webhook triggers. Track which campaigns produce closed deals, not just leads.
E-Signatures & Documents
E-signature integration lives inside your deal pipeline. Send contracts, track signatures, and store documents — all tied to the deal, not buried in a separate app.
Analytics & KPIs
Real-time dashboard for acquisitions, dispositions, marketing ROI, and team performance. Lead source attribution tells you exactly which channels produce closed deals vs. burn cash.
Core Features
Everything included with your DealBase subscription.
AI & Analysis
- DealGPT AI Assistant
- AI Property Enrichment
- AI Repair Estimation
- AI Import Field Mapping
- 5-Strategy Deal Analyzer
- PropertyIQ Data & Comps
- Comparable Properties Lookup
Communications & Pipeline
- Built-in Phone System
- SMS Campaigns
- Email Marketing
- Visual Campaign Builder
- Dual Pipeline (Acquisitions + Dispositions)
- E-Signatures
- Dynamic Call Scripts
Operations & Team
- Real-Time KPI Dashboard
- Visual Workflow Builder
- Role-Based Access Control
- Deal Checklists & SOPs
- Lead Source Attribution
- Real-Time Team Collaboration
- API & Webhook Access
Usage-based charges apply for calling and SMS.
Get Full Access for $1. Keep It if You Love It.
Your trial unlocks DealBase Scale — every feature, every AI tool, no restrictions. After 30 days, keep Scale at $650/mo or switch to Operator at $200/mo.
No contracts. Cancel in 2 clicks. Export your data anytime.
Build Automations That
Run Your Business for You
DealBase comes with pre-built workflows so your pipeline works out of the box. But the real power is the visual Workflow Builder — a drag-and-drop engine where you create custom automations with triggers, conditions, and actions. No code. No developer. If you can think "when X happens, do Y," you can build it.
- A lead comes in at 2 AM — system captures it, tags the seller's motivation level, and queues a callback for 9 AM
- A deal sits untouched for 5 days — your acquisitions manager gets a text, and the seller gets a follow-up email automatically
- A property moves to "Under Contract" — your dispositions team gets notified, a checklist is generated, and a e-signature envelope is prepped
- A new lead matches your Orlando market criteria — it's auto-assigned to Mike in Acquisitions, not the general queue
- Your cost-per-deal exceeds your threshold — you get an alert before you burn another dollar on that channel
- Build any custom rule: set your trigger, add conditions, chain actions — SMS, email, assignment, field updates, webhooks
Every Feature You Need. Nothing You Don't.
Data & Analysis
PropertyIQ Data & Comps
Instant property data, owner info, mortgage details, tax records, and comparable sales. Pull comps and calculate ARV without leaving the platform.
5-Strategy Deal Analyzer
Wholesale, fix & flip, BRRRR, rental, and subject-to — each with ARV, repair estimates, holding costs, and profit projections. 60 minutes of analysis in under 10.
Triage & Presentation Scripts
Guided call scripts that qualify leads in minutes. Dynamic sections, built-in calculations, and one-click e-signature for signing on the spot.
Marketing & Communications
Built-In Phone & SMS
Built-in phone with click-to-call, AI transcripts, call recording, and sentiment analysis. Your phone system and your pipeline in one screen.
Campaign Builder
Visual drag-and-drop campaigns with email, SMS, wait nodes, conditional branching, tag triggers, and webhooks. Build drip sequences that convert.
Email & Deliverability
Professional email with verified domains, open/click tracking, bounce handling, and automatic unsubscribe management. Your emails land in inboxes.
Sales & Pipeline
Dual Deal Pipeline
Separate Kanban boards for acquisitions and dispositions. Custom stages, color-coded departments, drag-and-drop deal management, and real-time team collaboration.
E-Signatures
Send, track, and manage contracts directly from the deal view. Multi-recipient signing, status tracking, and document storage — all tied to the deal.
DealGPT AI Assistant
Your AI co-pilot for deal analysis, communication drafting, market insights, and strategy. Understands REI terminology, deal structures, and exit strategies.
Operations & Team
Real-Time KPI Dashboard
Acquisitions, dispositions, marketing ROI, and team leaderboards. Lead source attribution shows which channels produce closed deals — not just clicks.
Team & Permissions
Five-level role hierarchy with 16 granular permissions. Department-based access control so everyone sees what they need and nothing they don't.
Checklists & Process
Pre-built deal checklists for every stage of the transaction. Track progress, request updates, and ensure nothing gets missed from contract to close.
Real Investors. Real Numbers.
These are real people who were exactly where you are right now. They were stuck, they took action, and their results speak for themselves.
First deal closed one month after joining — $39k profit. Second deal six months in — just under $100k. Total: $139k in six months.
Three deals in just two months. $114k in profit. English isn't even her first language.
First deal ever — an $87,890 novation deal on a property he had never even visited.
Took title on a property Monday morning, sold it Friday afternoon. Five days from purchase to exit. $116k net in one week.
Purchased a property for $400k that he sold for $950k. No prior construction experience — just the system, the training, and the support.
First deal after joining — $90k net profit on a 100% virtual New Jersey deal managed from Utah.
Closed his first deal 100% virtual in Kansas — a state he had never been to — while traveling between Utah and Arizona.
Teaching full-time, raising three kids ages 7-11. Closed his first deal 71 days after launching marketing — on a property in Illinois he never visited.
Borrowed 100% of purchase price, renovated, refinanced, pulled out $70k cash, kept $139k in equity, and now collects $550/mo in cash flow. Zero of her own money in the deal.
Closed on her very first house, then put her second under contract at full asking price. Over a quarter million in equity from her first two deals.
Closed four deals in a single month — two fix-and-flips expected at $50k and $45k each, plus two buy-and-holds generating steady cash flow.
Over $100k in immediate flip profits, $5,300/mo in passive income from wraps and rentals, plus $490k in long-term equity built in just a couple months.
Structured a 0% interest owner-finance deal with $0 down for 16 months and $110k in equity. Creative financing at its finest.
Bought a property for $30k, sold for $69.9k, owner-financed the rest at 8%. Now collecting $633/mo plus $75k/yr total from three rental properties.
Results vary based on effort, skill, and market conditions. These are real clients with documented results — not guarantees of future performance.
$1 Gets You Everything. Zero Risk.
Try DealBase Scale for 30 full days — every feature, every AI tool, every integration. If it doesn't replace at least 3 of your current tools and save you real time every week, cancel with one click. You're out a dollar.
Conditions:
- * Cancel anytime from your account settings — no phone call required
- * No long-term contracts or commitments of any kind
- * Export all your data in CSV, XLSX, PDF, or JSON at any time
Frequently Asked Questions
What happens after the $1 first month?
After 30 days, you choose your plan. Scale is $650/mo and keeps everything you used during the trial — all AI tools, 3 user seats, advanced analytics, real-time collaboration, and priority support. Operator is $200/mo and gives you the core CRM, phone system, and deal analysis, but you lose DealGPT, AI Property Enrichment, AI Repair Estimation, advanced campaign automation, real-time team collaboration, and the KPI leaderboards. Cancel anytime — no penalties.
How long does migration take?
Most teams are fully migrated within 1-2 days. We support CSV and XLSX imports with AI-powered field mapping that automatically detects and maps your columns. Our support team can also assist with migration from Podio, REsimpli, and other platforms.
What AI features are included in Scale?
All of them. DealGPT AI assistant, AI Property Enrichment (auto-discovers property details from public records), AI Repair Estimation (room-by-room cost breakdown with confidence scores), AI Import Mapping (auto-maps your CSV/webhook fields), and AI Deduplication (smart duplicate detection on import).
How many users can I have?
Scale includes 3 seats. Additional seats are $49/month each. Every user gets their own login with role-based permissions — admin, manager, or agent — so you control exactly who sees what.
Do I need a separate built-in phone account?
No. The phone system is built directly into DealBase. You get a dedicated business number with call tracking, recording, and AI transcripts. Usage-based calling and SMS charges apply.
Is there a contract or commitment?
No. DealBase is month-to-month. Cancel anytime from your account settings. You can export your data at any point in CSV, XLSX, PDF, or JSON format.
Ready to Stop Leaving Deals on the Table?
$1 today. Full access for 30 days. Then choose your plan.
Scale ($650/mo) keeps every AI tool and all 3 seats. Operator ($200/mo) gives you the core CRM. Cancel anytime.